Top 50 Middle East brands 2016 – graphic

This region’s 50 biggest brands are now worth a total of more than $68bn – 11.25 per cent more than in 2015, according to Brand Finance. The valuations factor in both marketing investment as well as the underlying financial performance of brands. Source: Business

This region’s 50 biggest brands are now worth a total of more than $68bn – 11.25 per cent more than in 2015, according to Brand Finance. The valuations factor in both marketing investment as well as the underlying financial performance of brands.

Source: Business

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